The Makeup Show is the largest beauty focused event within the United States, with five distince trade shows locations in major cities like Houston, New York, Washinton D.C., San Francisco and Chicago. Video content is highly consumable, shareable and distinguies The Makeup Show as a leader in the beauty industry. Our goal was focused around capturing the energy and creating video content to communicate the endless educational, networking and shopping experiences for attendees and exhibitors alike.
Highlighting Education & Experience
Three, 60-second Instagram video cuts to engage and inform the Makeup Show fans about new products and industry trends.
Wrapping It All Up
Three, 60-second timelapse demo videos to highlight industry influencers and insiders while educating and informing audiences with information to elevate their artistry & career.
photos
behind the
scenes
video
production
The Makeup Show envisioned a video series showcasing the annual events in 5 cities throughout the US. We recommended leveraging the educational, inspirational and creative content available by sponsors, beauty brands, exhibitors and consumer product companies. Ultimately, we ended up with timelapse tutorials, full event wrap-up showcasing the dynamic culture and experience of attending and shopping at the event. Hope you enjoy the videos below:
The Makeup show 60 sec.
Timelapse Example 2
Timelapse Example 1
2019 International Stage
The Makeup Show Recap
The Makeup Show
Social
Distribution
Social
networks
Bringing Artists and Brands Together
One, 3 minute wrap-up video to recap the event sponsors, attendees, product demonstrations to help promote The Makeup Show in all cities.