The most popular crowdfunding platform.
We know what it's like getting your idea off the ground and launched.
A crowdfunding option for innovators.
We can help take the pain out of raising money.
PowerPoint doesn’t cut it. There is no better way to pitch than video!
Raise money and get your message out?
Ace your meeting with a video that will make you stand out to investors.
Crowdfunding Playbook For Your Success
If you have established brand guidelines already, we will work within that. If you do not, our designers will work with you to create brand guidelines that you can take with you to the next steps of your growth after the crowdfunding campaign is finished.
Crowdfunding is a way to gauge public interest in your product or service and gain capital to bring it to life. It is also a great way to get your idea off the ground in a short amount of time.
Crowdfunding videos follow a unique and strategic formula that incorporates founder stories, use cases, features and benefits, demonstrations when possible, and important campaign funding details. It also helps if your product has a social mission. Many crowdfunding backers love giving their support to companies that give back. Please connect with our crowdfunding experts to review your vision and requirements so we can better identify how we can help you.
The cost to create a compelling crowdfunding campaign video can vary depending on a few variables including length, filming location(s), talent requirements, and any special requests. Our crowdfunding experts can help to customize an approach to your video that is tailored to your vision.
We offer 50/50 payment terms for most of our crowdfunding video projects depending on the unique requirements of your project.
Every project is unique and will require different time commitments. This all depends on what you are bringing to the table at the start and what your goals are. We can absolutely work with whatever timeline you have in mind though. The best way to find out is to call us and tell us a little bit about your project. Our crowdfunding video team is happy to help!
Below we’ve detailed the typical delivery times and activities for each step in our production process:
Scriptwriting – 5-10 business days from your interview with our scriptwriter. If revisions are required, those revisions will be delivered 1-3 business day/s from when you provide them to our scriptwriter.
Storyboarding – 5-8 business days to produce a full storyboard from the time you approve the voiceover.
Video – 5-15 business days from the time you approve the storyboard for a video.
Professional voiceover production – 1-3 business days from the script and voiceover artist being approved by you.
Revisions on any of the above – 3+ business days.
* The timings above are based on a standard crowdfunding video of 2-3 minutes in length with an average level of complexity.
Longer video lengths, multiple production days, and on-site filming can add time to the process.
Please, make us aware of any project deadlines at the beginning of the project to allow us to work to your schedule and arrange our video and production team accordingly.
Delays come in all shapes and sizes, and we have seen them all. This just means that we know what to look for, what to avoid, and how to blow through obstacles. The one obstacle that is impossible to avoid though is indecisiveness. If you are unsure of something, whether it be a brand font or a shot that you want in your video, do not agree to it! Every part of a crowdfunding campaign is interconnected. If you change your mind about something in the final hour of the project, this will cause a delay. Open communication and thoughtful discussions with the team are key to a great final product.
If you have a hard deadline that needs to be met; we can accommodate that. The key to hitting that deadline is going to be trusting our team to do what they do best. Trust the process and provide the clearest, most concise feedback possible.
Brand Guideline Creation
We know the ins and outs of branding and our designers will work with you to create the brand that you always imagined.
Catching the “Vibe”
This is the first step towards building your video. Your video project manager will work with you and your team to identify pre-existing videos that you like the look and feel of to get an idea of the visual style you are hoping to achieve. It is helpful to study the techniques, shots, and visuals of similar successful campaigns in order to identify what you like vs don't like. They will make sure that your passion and vision are highlighted when they create your one-of-a-kind crowdfunding video!
Are we creating an elaborate story featuring two characters with a plot or are we going the tried and true method of the founder story? Concept creation is where we form the rough mold of the video and identify what kind of video we will create. This rough outline is the skeleton of the shooting script, which comes next.
Once we all agree on the concept outline, it is time to dive into the details! This is where the concept really starts coming to life. Over the next week or two, we will draft the script and review the progress with your team on weekly or bi-weekly calls until we finally reach an approved and final document.
The storyboarding phase is when we will create visuals to assist the production team. Having these visuals is helpful to make sure everyone is on the same page with the vision, visuals, and shot compositions.
The part everyone thinks about when you picture video production. Lights, camera, action! Everything starts really coming together in an exciting way once we begin filming. Our team is very skilled at the art of making the most out of a production day and will ensure that the vision we all created in the script is realized here. Depending on what you sign up for, the production day may also include photography for web and social content.
The Cutting Room
Did you know that films were traditionally “cut” together with scissors and tape? Well, that's what we will be doing during this step of the process… Just digitally! Our skilled editors and animators will now have everything they need to create the first draft of the video. This will typically take 5-10 business days but the wait will be worth it once you see the magic they perform!
Once the first draft is completed, it will be sent to you for review. This is the stage where you can request tweaks and changes to the video. We include two rounds of revisions in our standard crowdfunding package so please do your best to be thorough with your feedback and notes!
Live Campaign Launch
The big day! All of the efforts build to this day, the day your campaign goes live. We will help guide you through the process of going live, and make sure everything is working properly on the big day.
Once your final product is approved, you will be provided with a high-quality download of the video and any other assets that have been created. If you have more specific requirements we can work with you on that.
We can provide voiceovers in virtually any language or accent. Just let us know that you are looking for this early on so that we can source a voiceover artist that meets your needs. To achieve the most accurate language translation based on your project requirements, we may request that you provide us with the translation for any scripts that require a language other than English.
Our team has access to a library of music with over 10,000 royalty-free song and sound effect selections that we comb through to choose a song for your video. We include a budget of up to $250 within the scope of each video project provided that the music selection is from our library.
When sourced from our royalty-free music library, there are no additional licensing costs. Although it is a rare occasion, there are times when our clients have a special song in mind to use in the video that is not included in our library. In the event that there is a music selection you would prefer which requires an additional subscription or licensing fees, we may request that you purchase the music and provide us with the files.
To select a voiceover artist, our team will listen to your wants and needs, find a few options that fit the criteria and provide you with a couple of options. All you need to do is listen to their demos and select which you like the best! If our first round of artists doesn’t work, we can always provide additional options.
We understand that changes happen and preferences may vary among decision-makers. During every step of our process, our goal is always to align creatives, music, and voiceover with the approved narrative. If any changes are requested after voiceover and music selections are finalized, we will advise you of any additional costs to accommodate your request.
Once the project is approved, final payment is received, and we deliver the file, you will assume the rights to the final edited version. We maintain the rights to any of our raw media and non-final versions of the video. Once the final payment is received, you will maintain the rights to the final video.
We do! Many of our clients have been gracious enough to provide us with testimonials documenting their experience working with us, some of whom have been our clients for over 6 years, which is a very long time in the digital marketing world.
We are the company that actually makes your video. We’re not resellers, so there is no markup.