At Socialfix, we are always pointed towards the future to be on the forefront of both digital and social developments. And now, quite literally, we are looking into the future with the arrival of new Virtual Reality Headgear equipment and gaming software. When you wear VR headgear it’s as if you are actually being transported into another world.

As brand builders, we are always thinking of creative ways to immerse customers into the brands that we create. We aim to completely submerge customers in the story of a brand to create a lasting impression. Virtual reality and branding go hand in hand in the context of digital marketing.

Virtual Reality marketing campaigns have slowly been emerging alongside some very prominent brands.  VR has been used to reinvigorate customers and the way they interact with products. Ikea, for example, took a showcase and recreated it in a virtual reality app that exposed customers to a fully-equipped, and interactive virtual kitchen.

Users can open drawers, change the color scheme and walk around the room without stepping foot in a showroom. Similarly, Northface used the technology to send their shoppers into a simulated weather environment for shoppers to test out their new gear within seconds of trying it on.

Ultimately, Virtual Reality is adding a new depth into the mechanics of digital marketing that is more tangible than its predecessors. With emerging technologies, the way that we communicate, tell stories and sell products will consequently change. VR is providing us with a new way to meet a brand’s objective and redefine the way that customers engage and revisit your products or services in the long term.

Socialfix announced as 10 Best Design Top Agency 2016.

 About Socialfix Media

Socialfix is a multi-award-winning transformational growth hacker agency focused on emerging technology platforms, media and overall startup strategy. Socialfix has helped over 300 clients launch innovative products and gain market share. As an independent full-service boutique agency established in 2005, we live and breathe your bottom line and ROI. We live at the intersection of strategy, technology, media and marketing.  Powered by innovation and creativity and fueled by kickass technology, we are ready for your next business challenge. For more information, contact us here.

Socialfix Wins Smart CEO Corporate Culture Award.

 About Socialfix Media

Socialfix is a multi-award-winning transformational growth hacker agency focused on emerging technology platforms, media and overall startup strategy. Socialfix has helped over 300 clients launch innovative products and gain market share. As an independent full-service boutique agency established in 2005, we live and breathe your bottom line and ROI. We live at the intersection of strategy, technology, media and marketing.  Powered by innovation and creativity and fueled by kickass technology, we are ready for your next business challenge. For more information, contact us here.

With today being Election Day, and what might seem to be the end of a very long and exhausting election cycle, some of us might feel relief tomorrow morning when we turn on the news. However, the election only marks the beginning of opposing sides creating solutions to our country’s problems by working across the aisles. How can two completely different points of view ever arrive at a common and effective answer?

Here at Socialfix Media, we embrace the notion of working across our aisles. Our departments work separately, divided by walls, doors and job functions. It is the fact that we all work from different points of view that benefit our clients and company. The efficiency mission of the accounts team mixes with the creative input of the video and graphic design team, along with the strategic vision of the sales and leadership teams.

This co-mingling allows us to take very different views on our work and bring them together in a best-of-solution. All members of our company sit in on project review meetings to explore what ideas everyone might have to bring to a new or existing clients. We often hear about the success of companies and products created from within the ranks of the internal staff such as 3M’s creation of the Post-It Note.

A scientist charged with creating a stronger adhesive created one with the exact opposite properties and had the sense to share it up the channel of product development, becoming one of the staple products of the company.

That isn’t the only type of bipartisanship that we see as an advantage to business. As a non-vertical specific company, we have seen the benefits of not working within many industries. We can translate results clients in one industry to clients in a completely different one.

We may see something work well in the financial industry that we can use in manufacturing. When you get stuck in one lane of thinking, the solutions to growth become narrow. This is what we believe makes us a unique agency, our ability to notice great results and crossing boundaries to bring change across lines otherwise not crossed.

Perhaps this election will not turn out in a way that you were hoping and maybe it will. But know that if you bring the lessons of unity to your office, the results can be revolutionary.

The LWE Top 25 Leading Women Entrepreneurs recognize women business owners that fully embody the entrepreneurial spirit and demonstrate outstanding performance in four areas: market potential, innovation, community involvement, and advocacy for women. These qualities are all found in the Socialfix founder and lead engineer.

https://socialfixmedia.wistia.com/medias/cx7vclrw8p

Terry has shown her understanding of the market potential of the services Socialfix Media provides. Recently, Socialfix has incorporated virtual reality, augmented reality, and mixed reality into its marketing mix, including a new, completely rendered VR experience for sports enthusiasts.

Beyond the walls of Socialfix Media, Terry works with various philanthropic groups and is on the board of several organizations that work towards training women to take on leadership roles and helping other women owned companies.

The awards ceremony will take place Nov. 13, where 25 women will be honored for their commitment to the entrepreneurial spirit and their leadership within their community. The team at Socialfix would like to congratulate all of the wonderful women being honored, but especially their founder, Terry.

New Jersey digital marketing agency Socialfix Media’s own Terry Tateossian was honored to be recognized by NJBIZ in this year’s Top Forty Under 40 Recognition event. Each year NJBIZ selects Top Forty Under 40 business leaders who positively contribute to New Jersey’s dynamic business environment.

The evening was “an opportunity to recognize some of the young talented people we have in New Jersey,” said Tom Bergeron in the video, managing editor of NJBIZ. “The Forty Under 40 event is a way for us to reach a new generation of business leaders to bring in the next generation to understand how to do it, because, as we know, they’re the future,” he said.

The young professionals who received this year’s award were not only honored at the event, but received praise throughout the business community.

“If you look at these people, they’re not only successful business people, but they contribute to the community,” Timothy P. Duggan, chair of Stark & Stark’s bankruptcy and creditors’ rights group, said in the video.

Enjoy the video below highlighting the milestones of this year’s Forty Under 40 honorees produced by Socialfix.

About Socialfix Media

Socialfix is a multi-award-winning transformational growth hacker agency focused on emerging technology platforms, media and overall startup strategy. Socialfix has helped over 300 clients launch innovative products and gain market share. As an independent full-service boutique agency established in 2005, we live and breathe your bottom line and ROI. We live at the intersection of strategy, technology, media and marketing.  Powered by innovation and creativity and fueled by kickass technology, we are ready for your next business challenge. For more information, contact us here.

Socialfix Wins2017 50 Most Admired Companies Of The Year.

 About Socialfix Media

Socialfix is a multi-award-winning transformational growth hacker agency focused on emerging technology platforms, media and overall startup strategy. Socialfix has helped over 300 clients launch innovative products and gain market share. As an independent full-service boutique agency established in 2005, we live and breathe your bottom line and ROI. We live at the intersection of strategy, technology, media and marketing.  Powered by innovation and creativity and fueled by kickass technology, we are ready for your next business challenge. For more information, contact us here.

The Socialfix team is proud to be honored for having a company culture worth noting. If there is one thing Socialfix Media values, it’s the employees that make it all possible! Our founding partners Terry Tateossian and Ken Krysinski know how to make everyone feel welcome and like they are “rockstars”. From holiday parties to intern farewells, we are proud to be recognized for being what keeps us together, an inviting environment where everyone is treated as family!

Learn more about the award below!

Did you know Socialfix is moving offices? Yes, we are! Our new crib will be located in Clinton, NJ. Check out some things we learned while we packed and moved all our stuff to the new location!

Moving to a different location comes with a multitude of challenges and decisions to be made. If you know you are moving locations ahead of time, there are ways to plan ahead to make for a smooth transition. Here are some of the best ways to stay on top of what needs to be done and to keep yourself from going crazy!

Know your move-in date:

Make a date and stick to it! This will give you time to hire who you need to, give your employees notification, and set up any utilities so you are not without internet or phones for longer than you need to be. Nothing is worse than having to hire last minute professionals when they may not perform the optimum service.

Decide on professional or DIY:

Decide ahead of time if you are going to hire professional movers. Depending on the size of your office and if you can recruit help from employees will determine whether you should hire commercial movers or make it work on your own. Don’t hurt yourself to save a few bucks.

Create an inventory list:

Things get lost on a daily basis, so imagine what could go missing during a complete move. Create an inventory list and divvy it up by department. This ensures that you know what you already have and each department can be responsible for making sure it makes it through transport.

Procure plenty of packing materials:

You will need boxes, bubble wrap, packing tape, etc. to ensure your materials make it over in one piece. High-value electronics will need special attention as those are not items you want to find in tiny pieces upon arrival.

Plan out your utilities:

Be sure you understand how the utilities function at your new location. You’ll need to have these set up either before you arrive or immediately when you arrive. If you depend on internet or phone lines for your business to function, you need these setup and working to make sure you do not lose valuable time for your business.

There are many other nuances that go into the moving process. These are a few ideas to add to your checklist as you plan ahead or try and keep yourself together on a short-notice relocation. Know that you can make it work, that there will be bumps along the way, but if you keep yourself level-headed and focused on the idea that moving locations is an amazing step on the journey of expanding your business.

Sources: http://www.chipmanrelo.com/blog/2011/04/20-tips-for-smoother-office-moves/

http://www.helpmovingoffice.com/resource/office-moving-checklist?gclid=CIuC5LDJ4c0CFUgehgodmpkJPQ

Women and minority business owners make up 10 million of American businesses, but many opportunities to expand their business may not be taken advantage of. A great way to get started would be registering your business as woman-owned or minority-owned to make yourself official and available to these options. There are several organizations that will certify you and are worth getting involved with.

Many organizations, such as WBENC, National Association of Women Business Owners, or NMSDC, provide resources and events where you can showcase your company and expand your business. Meeting and working with other companies with a similar status expands the group and ensures the continuation of these programs. Within these organizations, there may also be grant prospects available. Researching and applying for these grants may provide opportunities for your business to grow, host an event (maybe sponsoring a non-profit organization), or to push revenue back into this network of industries.

Another avenue to explore is government projects. A certain percentage government organizations are required to reach out to woman or minority owned businesses for contracts and developments. This could be a way to secure clients or spread into a market you may not have considered before. This includes public (or even privately owned) educational institutions that may be looking to support your business for their school programs. It’s a win-win for both parties as they can showcase this unique sector of this business market while you can publicize your company.

If you consider yourself a woman or minority owned business you should realize there are numerous ways to project yourself as a strong, capable organization while still taking advantage of your status. Research groups where you qualify to join, then reach out to network and market yourself. Joining together makes the cause stronger and multiplies your chances of success.

Sources:

• http://www.bloomberg.com/news/articles/2009-12-04/how-minority-owned-businesses-can-catch-a-breakbusinessweek-business-news-stock-market-and-financial-advice
• http://smallbusiness.chron.com/apply-women-minority-owned-business-grants-5190.html
• http://www.thehartford.com/business-playbook/in-depth/women-minority-owned-businesses-opportunities-disadvantaged